The History Behind Rosa's Beer Distributor


In 1946 Rudolph Rosa opened his doors to what has become part of Latrobe history for 73 years. Rosa’s Beer Distributor has remained a family owned and operated business that is now owned by Rudolph’s son, Nick Rosa.

Nick grew up in the family business and can’t remember a time that he wasn’t completing tasks around the distributorship or taking care of responsibilities at home to assist with his father’s long hours at work. He spent almost every day working at the business with his father and learned at a very young age that the key to success was listening to customer’s needs. Nick prides himself on the personal service that his business provides to local residents, many of which he grew up with, and remembers their parents being customers of his father.

Nick states there are many rewarding factors to owning your own business. “The never-ending learning experience on keeping the business viable, independence, flexibility, but mostly it’s the relationships I have built with my employees, customers, and the community. I enjoy continuing to build these relationships by running this business for my customers, along with being able to assist the community by donating to local Volunteer Fire departments, Veterans Associations, Animal Shelters and local families in need.”

Nick also says that the most difficult aspect of business ownership is “adjusting to the constant changes in the industry. “ If there is one thing that Nick would like his customers to remember it’s his values. “The values that designed the road map to shaping me into who I am today and it gives me a sense of pride to keep the standard that my father, Rudolph started in 1946. My goals for the future are to keep providing the best customer service possible to everyone who walks through those doors.”

Rosa’s provides a variety of products and services. They supply kegs, cases of beer, 18-packs, 12-packs, 6-packs and singles of Domestics, Imports, Crafts, IPA’s, and flavored Malt Beverages. In addition, they provide pop, ice, gift certificates, and PA Lottery services. If Rosa’s does not have your favorite beverage in stock, they will be glad to special order it for you. They price match too!

Check out their daily Facebook posts to keep up to date on the introduction of new products and continuous customer engagements! Rosa’s Beer Distributor is located at 47 Cedar Street in Latrobe and is in operation Monday through Saturday from 9AM-9PM and Sundays from 9AM-5PM.